Presenting the first passenger car produced by Toyota

While most visitors were captivated by the dazzling display of cutting-edge vehicles at the recently concluded 2025 Japan Mobility Show, few noticed this pre-war model quietly commanding attention in Toyota’s Hall of History. While it may not boast of a custom Pininfarina body or an exotic 12-cylinder engine, the 1936 Toyoda AA nonetheless holds profound historical significance, marking a major milestone in Japan’s automotive industry. Here’s why it matters:

1936 Toyoda AA: Why this car matters image

First Passenger Car by Toyoda (Later Toyota)

The AA Sedan was the first passenger car produced by Toyoda Automatic Loom Works, later known as Toyota Motor Corporation. Founded by Sakichi Toyoda, a textile machinery pioneer famed for the 1924 Toyoda Automatic Loom Type G, the company’s automotive venture was later led by his son, Kiichiro Toyoda, as a spin-off from the family loom business, marking a milestone in Toyota’s history.

1936 Toyoda AA: Why this car matters image

Symbol of Japanese Industrial Ambition

The car represented Japan’s effort to modernize its industry in the 1930s. It showcased that Japanese manufacturers could build vehicles comparable to Western cars, albeit initially based on foreign designs.

1936 Toyoda AA: Why this car matters image

Design and Engineering

The AA was a six-cylinder sedan inspired by contemporary American cars such as the Chrysler Airflow. Reflecting the strong influence of Western technology on early Japanese automotive design, it demonstrated Toyoda’s ability to produce a fully functional, mass-producible car in Japan.

1936 Toyoda AA: Why this car matters image

Limited Production but Cultural Impact

Only 1,404 Toyota AA units were produced between 1936 and 1943 due to the industrial and economic constraints on pre-war Japan. Despite its limited production, the AA became a symbol of Japan’s automotive beginnings and laid the foundation for Toyota’s later success.

1936 Toyoda AA: Why this car matters image

Legacy

The Toyota AA set the stage for Toyota’s post-war automotive boom, eventually becoming one of the largest car manufacturers in the world.

1936 Toyoda AA: Why this car matters image

Creating a Replica

Even though over a thousand units were built between 1936 and 1943, no original Toyoda AA is known to survive. Toyota conducted a global search in 1987 for its 50th anniversary but found none. As a result, the company created a replica of the Toyota Automobile Museum using available blueprints and plans. Despite incomplete drawings and schematics, Toyota engineers persevered to recreate the vehicle that launched the company’s automotive journey.

1936 Toyoda AA: Why this car matters image

AA Survivor

Until recently it was thought that none of these cars had survived, but in 2008, a heavily modified 1936 Toyoda AA, was discovered in a barn in Russia. Used as a farm vehicle, it was mistaken for a DeSoto Airflow. It wasn’t until the Louwman Museum in the Netherlands recognized the true identity of the car and eventually confirmed it to be the only known surviving AA and one of just 100 built in 1936. Heavily modified with Soviet truck components and left unrestored, it remains on display in its as-discovered condition in the Louwman Museum in the Netherlands.

What are your thoughts on Toyota’s decision to create a replica, and how do you view the historical significance of the Toyota AA?