Suzuki Auto 3S dealership opens in Iligan City, Lanao del Norte

Suzuki Auto Iligan now open

Suzuki Philippines Incorporated (SPH), the country’s leading distributor of compact vehicles, continues to expand its reach in Mindanao with the grand opening of Suzuki Auto Iligan, in partnership with DES Strong Motors, Inc.

The newly opened 3S dealership — offering Sales, Service, and Spare Parts — is strategically located in Purok Ilang-Ilang, Santa Filomena, Iligan City, and stands as a symbol of Suzuki’s continued commitment to provide accessible, high-quality vehicles and exceptional customer care to Filipinos nationwide.

The new dealership features a welcoming showroom that showcases Suzuki’s latest vehicle lineup and well-equipped service bays that ensure efficient and reliable after-sales service. Through these facilities, Suzuki and DES Strong Motors aim to provide an outstanding customer experience — from the moment of purchase to every visit for maintenance and care.

Suzuki Auto Iligan is the fourth Suzuki dealership under the management of DES Strong Motors, Inc., led by Dr. Silvestre Lumapas Jr. (President), Ms. Marilou Du-Lumapas (Vice President), and Ms. Louise Camille D. Lumapas (Managing Director). This expansion underscores the group’s strong belief in the Suzuki brand and its dedication to delivering reliable products and excellent service to customers in Northern Mindanao.

“This marks another milestone in our partnership with DES Strong Motors. Their passion and commitment continue to inspire us at Suzuki. We are proud to open Suzuki Auto Iligan — a new home for customers in Lanao del Norte and nearby areas.” said Mr. Koichiro Hirao, President of Suzuki Philippines.

With the opening of Suzuki Auto Iligan, both Suzuki Philippines and DES Strong Motors reaffirm their shared mission of bringing mobility, value, and trust to Filipino motorists — ensuring that Suzuki remains a brand that is truly By Your Side.